Before Mother's Day make-up activities, release the activity plan among parents in advance, so that parents can know about their children's activities after returning home and be mentally prepared. In the promotion activities of institutions, there are generally four stages: seeing, knowing, understanding and believing. In the activities of WeChat parent group, parents can see, know and understand through pre-group publicity, laying a good foundation for later trust.

2. "Viral" spread during the event.

Makeup activities not only give full play to the children's infinite creativity, but also because the organization will judge the best creativity award and the warmest award according to the number of photos that mothers like in the circle of friends after makeup.

Mother has never experienced the feeling that children make up for themselves, and children are particularly creative. Parents themselves feel very interesting and take the initiative to send friends. Parents are mostly the backbone of society, and the spread and praise of friends circle are relatively high. Because Ledel School has more than a dozen branches in Changchun, many parents make a lot of friends at the same time, and the effect of "viral" communication is very good. This activity is almost known throughout the city. Moreover, the parent-child relationship is close, and the school propaganda also kills two birds with one stone.

3. Lay a clue for the next activity

There should be boundaries between different festivals. For example, in the mother's day activities above, many fathers will tease their children's mothers about their makeup, as if they were just spectators at the activities.

Therefore, on Father's Day after Mother's Day, the school can hold the "Second Photography Award" to let children film their father's antics and even put forward the slogan "Don't be handsome". The photos collected are also full of creativity and family fun.

In this way, one activity is actually paving the way for the next activity, so that this activity can be recalled and become a precious part of family memory.