If Chenzhou wants to build an economic platform and undertake the "two transfers" (international processing and manufacturing industries transfer to China and domestic processing and manufacturing industries transfer to the mainland), it must speed up the construction and development of the park. Chenzhou Development Zone is an important force in developing the park economy in Chenzhou. With the increasingly tense national land use planning indicators and the adjustment of the management system and land use planning of Chenzhou Industrial Park, the development of Chenzhou Economic Development Zone needs to be repositioned. Combined with the current international and domestic situation and the current economic development situation in Chenzhou, the development goal of the development zone can be positioned as follows: taking the construction of Wuhan-Guangzhou new passenger station as an opportunity, taking the economic development of Chenzhou regional headquarters as the leading factor, and taking the development of high-tech industries and high-end service industries as two wings, the "1+2" development strategy will be implemented, and the development zone will be built into a gathering place of Chenzhou enterprise headquarters, an incubator of Chenzhou high-tech enterprises and high-end service industries. With Beijing-Zhuhai Expressway as the boundary, the southern economic zone of Chenzhou is divided into the western economic zone with Chenzhou Economic Development Zone as the main body and the eastern economic zone with Chenzhou Nonferrous Metal Industrial Park as the main body. In order to accelerate the economic development of Chenzhou, we must accurately locate the western economic zone and the eastern economic zone. This positioning needs to be based on the location conditions, geographical environment, industrial status and development direction of the east and west. The difference between the eastern part of Chenzhou and the western part can be expressed by table 1: table 1: the economic regional comparison between the eastern and western parts of Chenzhou; Location conditions of the eastern and western regions; East of Beijing-Zhuhai Expressway, west of Beijing-Zhuhai Expressway, close to the urban area; The geographical environment of Chenzhou Nonferrous Metals Industrial Park, Chenzhou Economic Development Zone, Beihu Industrial Park and Shigaitang Industrial Park in Chenzhou Export Processing Zone is relatively flat, which is suitable for building factories in hilly areas near the city and living and working. The current situation of industries suitable for building factories in the distance is mainly non-ferrous metal deep processing and digital video industry. The establishment of export processing zones is driving the development of processing manufacturing industry, mainly including real estate, electronic information, new materials, biomedicine, trade circulation, tourism and so on. The construction of Wuhan-Guangzhou New District is driving the development direction of service industries such as office, residence and tourism. It is suitable for the development of manufacturing and processing trade, the functional division of headquarters economy, high-tech industries and high-end service industries, and provides Chenzhou with large-scale production and processing bases, corporate headquarters, high-tech enterprises and high-end services. As can be seen from the above table, the western part of Chenzhou is suitable for developing headquarters economy, high-tech industries and high-end service industries to serve the whole city and the eastern part. At the same time, because the scope of Wuhan-Guangzhou New District has been adjusted from industrial land to urban construction land, if only simple real estate development that only provides short-term taxes is carried out, the development zone will soon withdraw from the historical stage. Therefore, it is necessary to combine the overall situation of Chenzhou's economic development and develop economic departments and industrial categories that can provide long-term tax sources and conform to the construction plan of Wuhan-Guangzhou New District. Judging from this, the development direction of Chenzhou Economic Development Zone with Wuhan-Guangzhou New District as the main body should be positioned as the gathering place of Chenzhou enterprise headquarters, the incubator of high-tech enterprises and the birthplace of high-end service industry. First, give full play to the advantages of intensive corporate headquarters, vigorously develop the regional headquarters economy, and strive to become a gathering place for corporate headquarters in Chenzhou. The first is the need of Chenzhou's economic development. At present, Chenzhou processing trade enterprises mostly adopt the traditional business model of "store in front and factory in back". That is, R&D and marketing, including customs clearance, are put in one place, and production links are put in another place, forming a "front shop and back factory". Globally, this traditional business model is forming a modern model of "headquarters economy". Headquarters economy means that enterprises (or enterprise groups) allocate low-end links in the industrial chain such as production base, sales service base and logistics distribution base away from the command center; The corporate headquarters where high-end human intelligence activities are gathered-usually including the command center, operation center, R&D center, management center, information center and talent center for entrepreneurs-are all gathered in another place. Global or national enterprises generally adopt this model, and Chenzhou is obviously lacking. Chenzhou should start with the development of regional headquarters economy, cultivate and strengthen enterprises, and let enterprises start from Chenzhou, go to the whole country and the world. Chenzhou Economic Development Zone should be the cradle of developing regional headquarters economy in Chenzhou and the gathering place of enterprise headquarters in Chenzhou. For large enterprises or enterprise groups in Chenzhou, the low-end links such as production, sales and service, logistics and distribution can be placed in a county (urban area) or even outside the city and registered in the development zone. With the gradual development and expansion, its command center, operation center, research and development center, management center, information center and talent center should be gradually established in the development zone. According to whether the headquarters and factories (or projects and businesses) of enterprises in the development zone are in the development zone, enterprises can generally be divided into four categories: one is that the headquarters of enterprises are in the development zone and there are branches or investment projects outside Chenzhou, and there are 12 such enterprises. Xiasheng Investment Company has invested in mineral projects in Yangshan, Guangdong and Xinjiang. Zhongzhu Company invests in real estate in Changsha, Zhangjiajie, Jiangxi and Guangdong. Golden Arrow Solder, Xuhui Gas and Wantong Company have their headquarters and production bases in the Development Zone, with branches in Dongguan, Shaoguan and Guangzhou in Guangdong. Shichang Glass Company is headquartered in Chenzhou Economic Development Zone in South China, and its production and sales organizations are all over South China. In addition, there are six trading companies, namely Datang Trading, Feng Run Mining, Shengbao Coal, Xinlongxin Mining, Xiang Peng Mining and Qiyuan Trading, all of which are outside Chenzhou. The second type is headquartered in the development zone, and its business covers the whole city. Such as China Unicom Chenzhou Branch, Tongda Graphite, Gao Feng Materials, Yuxiang Noodle Industry, Xinyou Industry, Changxin Construction, Zhenbang Real Estate, Hongruixiang Real Estate, etc. 139 enterprises. The third category is 388 companies with headquarters and production and operation in the development zone. The fourth category is that enterprises are registered in the development zone, but there are 30 enterprise headquarters and production (operation) bases outside the zone. What really belongs to the category of "headquarters economy" or "regional headquarters economy" are the first and second categories. These two categories *** 15 1 account for about 27% of the total number of enterprises in the development zone. This ratio is not large at present, but it should be higher than any economic region in Chenzhou. This is determined by the development history, location conditions and geographical environment advantages of Chenzhou Development Zone. Chenzhou Development Zone should expand this advantage. With the construction of Wuhan-Guangzhou New District, the existing industrial land in Chenzhou Economic Development Zone will be replaced by urban land, which provides the necessity and possibility for the development zone to develop Chenzhou headquarters economy. Its necessity lies in: on the one hand, the development of general processing manufacturing industry is limited within the existing planning control scope of the development zone, and only the development of enterprise headquarters characterized by office buildings and commercial and residential buildings can conform to the overall urban planning and detailed planning; On the other hand, the enterprise headquarters can provide a stable tax source for the development zone by settling down, thus overcoming the drawback that the development of commercial and residential buildings can only provide short-term tax revenue and finding a sustainable development path for the development zone. The possibilities are as follows: on the one hand, Fucheng New District needs powerful enterprises to settle in, thus raising land prices and stimulating investment and consumption in the new district. The development of headquarters economy can just make it a reality for powerful enterprises to settle in Fucheng New District. On the other hand, foreign and domestic enterprises want to be closer to the city in their office and living areas, so as to enjoy all kinds of services provided by the city, which makes it possible for Chenzhou Development Zone to develop its headquarters economy. The second is to give full play to the advantages of high-tech output value, vigorously develop high-tech industries, and strive to become an incubator for high-tech enterprises in Chenzhou. Developing high-tech industries is the first need of Chenzhou's economic development. At present, Chenzhou's economy lacks high-tech support, mainly manifested in the small number, small scale and small output value of high-tech enterprises with independent intellectual property rights. At present, there are * * high-tech enterprises 158 in Chenzhou. From June to June 2007, the total output value of high-tech industries in Chenzhou reached 665,438+89 million yuan, accounting for only 5.6% of the province's high-tech output value. The added value of high-tech industries is 2010.40 billion yuan, accounting for only 5.9% of the province. Judging from Chenzhou Development Zone, among 82 industrial enterprises, only 17 are high-tech enterprises, accounting for about 20%. However, this year's high-tech output value is between1-125.3 million yuan, accounting for 5.4 1% of the total industrial output value of 231500 million yuan. Among these 17 enterprises, Golden Arrow Solder, Abbiss Electronics, Jingpai Electronics, Chendian Technology and Sanjiu Pharmaceutical are the representatives. Have independent intellectual property rights, have a certain technical foundation and independent research and development capabilities. This is the first batch of high-tech enterprises in the Development Zone. Compared with a single business incubation, the so-called high-tech business incubation means that the development zone provides a kind of "business incubator" for high-tech by establishing a high-tech entrepreneurship center. Business incubator is a new social and economic form. By giving full play to the agglomeration effect, providing enterprises with R&D, production and operation venues, communication, network and office facilities, systematic training and consultation, and policy, financing, legal and marketing support, the risk and cost of starting a business can be reduced, and the survival rate and success rate of enterprises can be improved. Business incubator is an economic form with low investment, high income and rapid development, which is actively adopted by many cities and places. 2 in Changsha, Zhuzhou 1, Xiangtan 1, and more in coastal cities. We can take Futian District of Shenzhen as an example. Futian District, Shenzhen has hatched 168 enterprises, among which 8 enterprises were identified as high-tech industries in Shenzhen, 24 as municipal software enterprises, more than 20 projects were identified as high-tech projects, and the annual output value of 12 high-tech enterprises exceeded10 million yuan. From 2000 to 2004, six incubation bases were established (see Table 2). Table 2: Name of Incubation Base in Futian District, Shenzhen, Mode of Government Investment Cooperation (10,000 yuan) Base Area (square meter) In 2000, the number of enterprises in Songling Base was 5,798,500,030, with an occupancy rate of 100%. In 2002, 398.4685% of Caitian base was a software enterprise. In 2003, Bafengling Base cooperated with Ronghua Company 65 1 1000333. In 2003, the operating income was 300 million yuan. 1003000 17 The Futian Free Trade Zone Base of Tianan Digital City was founded in 2004 by New Jiuzhou Company 02380060, among which 25 enterprises are Fortune 500. Whether it is to accelerate the economic development of Chenzhou City or the development zone, we need a batch of incubation bases like Futian District in Shenzhen to provide high-tech enterprises continuously. Due to the lack of mature technical achievements and specific projects and contents of attracting investment in Chenzhou City and Development Zone, it is difficult to produce enterprise agglomeration effect. But no breakthrough has been made yet. Chenzhou Development Zone, formerly known as "Chenzhou Economic and Technological Development Zone", was approved by the provincial people's government as a provincial high-tech industrial development zone in 2003. Both the original intention and the present function are to provide a transformation base for Chenzhou's scientific and technological achievements, to transport successful enterprises to Chenzhou, and to create a social environment conducive to the development of Chenzhou's high-tech industries. However, at present, there are 569 enterprises in the development zone, and there are only 17 high-tech enterprises, accounting for only 3%, of which only 5 have been recognized by the provincial science and technology department. There is no high-tech business incubator in the development zone, and the transformation mechanism of scientific and technological achievements has not really been established. The main performance is that the development zone has not established institutional marriage with universities and scientific research institutions, and lacks normal channels for the industrialization of scientific research results. It has caused a huge waste of scientific and technological resources, human resources and funds. Because there is no incubator in the development zone, high-tech enterprises entering the park can only incubate themselves, which takes a long time, costs a lot and has certain risks. From the successful experience at home and abroad, successful industrial parks have high-tech business incubators, which are closely linked with many universities and scientific research institutions, can provide technical and talent support, and can quickly bring scientific research achievements into the park to form enterprises for commercial production. After successful incubation, the enterprise is registered in the development zone, and its headquarters stays in the development zone, and the factory can stay in the zone or outside the zone, which has strengthened the headquarters economy of the development zone. Therefore, the establishment of incubation base in the development zone not only contributed to the economic development of Chenzhou, but also developed itself. Chenzhou Development Zone can establish an incubator by establishing a high-tech entrepreneurship center. Specifically, it can be self-employed or combined with enterprises. Third, give full play to the advantages of relatively developed service industry, vigorously develop high-end service industry, and strive to become the birthplace of high-end service industry in Chenzhou. High-end service refers to the socialized service system for enterprise growth, which is the need for the further development of Chenzhou economy and the development of headquarters economy and high-tech industries in development zones. High-end service industry is the core of modern service industry, which has the characteristics of high technology content, high human capital investment, high added value, high industrial driving force, high openness, low resource consumption and low environmental pollution. Including intermediary organizations, innovative finance, modern logistics, network information, service outsourcing, creative design, brand exhibitions, boutique tourism and so on. As a whole, the service industry in Chenzhou is still dominated by traditional service industry, and the high-end service industry is still a shortcoming in the service industry. In 2006, the city's service industry achieved an output value of 1, 9 1 100 million yuan, of which high-end service industries such as information, transportation, computer services and finance achieved an output value of167 million yuan, accounting for only 8.85% of the total service industry. The service industry in Chenzhou is mostly concentrated in the development zone. According to Chenzhou Development Zone, 569 enterprises, except 82 industrial enterprises, are all service industries, including commerce (304), real estate (57), architectural decoration (24), property management (16), hotel leisure (13), transportation and logistics (9). Among them, the high-end service industry is relatively weak, with only 73 transportation and logistics, investment, financial institutions, communication services and various intermediary services, accounting for 15% of the total number of service enterprises in the development zone. Although most parks in Chenzhou have set up entrepreneurial service centers, they mainly handle relevant procedures for enterprises entering the park and coordinate their relations with local and relevant departments. With the increase of enterprises entering the park, especially the growth of high-tech enterprises, this kind of primary service can no longer meet the needs of enterprise development. On the one hand, high-tech industries are far more complicated than general traditional industries, and need trade unions, chambers of commerce, notary offices, accounting firms, law firms and asset appraisal institutions; Need information center, consultation center and material distribution center; Need brokers, auction houses, pawn shops. On the other hand, in order to realize the rapid development of regional economy, all kinds of factors must be quickly gathered in the region. The highly developed factor market and various specialized commodity markets are important environmental conditions for the development of high-tech industries. At present, in addition to the relatively prosperous real estate market in the development zone, Chenzhou's talent market, capital market, technology market and commodity market are not developed enough, and the factor market needs further development. In addition, high-end services such as network information, modern logistics, service outsourcing, creative design, brand exhibition and boutique tourism can no longer meet the needs of Chenzhou's economic and social development. At present, the high-end service industry in Chenzhou Development Zone has started. 1 Chamber of Commerce (Wenzhou Chamber of Commerce), 4 investment enterprises, 7 bank branches, 5 communication branches, 9 transportation and logistics enterprises, 48 law firms, asset appraisal institutions, material distribution centers and advertising companies. The high-end service system has begun to take shape. With the construction and development of Fucheng New District, the development zone should actively guide the high-end service industry, speed up the establishment and agglomeration, strive to become the birthplace of high-end service industry in Chenzhou, and make greater contributions to the social and economic development of Chenzhou. The above three aspects of "1+2" strategy complement each other and promote each other. First, high-tech industries and high-end service industries are the foundation of the headquarters economy. The more successful the incubation of high-tech enterprises, the more developed the regional headquarters economy, and the greater the demand for high-end service industries. Without the development of high-tech industries and high-end service industries, the development of headquarters economy cannot be guaranteed. Second, the development of headquarters economy is the premise of developing high-tech industries and high-end service industries. If there is no enterprise cluster in the region, there will be no convenient and prosperous regional market of high-tech and high-end services, and the agglomeration effect will be difficult to play. Third, high-tech industries and high-end service industries also promote each other. The development of high-tech industry can promote the prosperity of high-end service industry. The prosperity of high-end service industry in turn promotes the rapid development of high-tech industries.