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The development strategic goal of Qingkelong
2065 438+00-2065 438+05 Qingkelong Chain Trading Co., Ltd. will lay out three northeastern provinces and second-and third-tier cities in eastern Inner Mongolia (its development strategy is similar to "surrounding cities in rural areas", that is, opening small shops in big cities and building community supermarkets; Open a big store in a small town, build a hypermarket, department store)

There are about 50 stores.

A Record of Qingkelong's Development Events

1998

1998 10 10, Qingkelong was formally established. With a business area of 5,500 square meters, Chairman Wang, the founder, led 50 employees to prepare Qingkelong's first store-Qingkelong Community Store. This is the first large warehouse supermarket in Daqing.

1In September, 1998, the company donated 500,000 yuan to build a hope primary school, Sihexiang Primary School, for Lindian County, which suffered from severe floods, so that nearly 100 local children who were about to drop out of school could return to school.

1999

199965438+1On October 23rd, Qingkelong 1 # Xincun Store was established.

In June, 1999, Qingkelong expressed condolences to the kindergarten and offered love to the children.

1September, 1999, the company learned that Zhou Ying, a disabled second-class revolutionary old man who lived in the third district of Dongfeng New Village during the Liberation War, had a hard life, and immediately sent him daily necessities such as flour and soybean oil.

1999165438+1October, Qingkelong held a member tea party.

1999, Qingkelong subsidizes poor students. Among them, the aid to Jianyu Yang was rated as one of the top ten aid news by the Annual Evening News.

In 2000,

On June 5438+ 10, 2000, Qingkelong held the first manufacturers' federation.

On June 18, 2000, Qingkelong 2# Longfeng Store was established.

June 5438+February 2000, Qingkelong May 8th Incident.

From June 5438 to February 2000, Qingkelong was awarded the honorary title of "2000 Advanced Security Team of Daqing Security System".

200 1 year

200 1 1 4, the first issue of Qingkelong newspaper was published.

On 2001February 17, the fourth member association of Qingkelong was held in the conference room of Xincundian.

On March 5, 200 1 year, the company held a regular meeting. The three-year development plan was defined for the first time.

In April of 200 1 year, the company's organizational structure was perfect. It is divided into six functional departments and two business departments.

In April, 20001year, the company advocated the policy of "governing stores by virtue" and truly implemented "caring leadership".

From April, 2000 1 5 to April, 2000 15, Xincun Store specially launched the "Rest assured breakfast project" from 6: 00 to 8: 00 every morning, which added a bright spot to Qingkelong's fresh food.

On April 26th, 20001year, at the commendation meeting of individual and private economy in 2000, Qingkelong was rated as "advanced private enterprise" in Saertu District.

On 2001May 12, Qingkelong 3# Chengfeng Store was established.

In July, 20001year, Qingkelong presented dozens of computers, thanking the public security department for its strong support in the May 8th event.

200 1, Qingkelong added a new store development department.

In 2002

On June 28th, 2002, employees of Xincun Store participated in the "Daqing Green Food Knowledge Competition" organized by Daqing Cable TV.

On April 23rd, 2002, the "On-the-spot Meeting on Promotion of New Business Forms in Saertu District" was held in the conference room of Xincun Store of our company.

In June 2002, Qingkelong website was established.

On July 20, 2002, the "Summer of Youth Dragon" staff's cultural performance was a complete success.

On June 8, 2002,165438+1October 8, 2002, the first karaoke contest organized by the company's human resources department began.

June 2002165438+1October 65438+June, Qingkelong No.4 Mao Heng Store was established.

On June 4th, 2002, 65438+February 4th, Qingkelong added Operation Supervision Department and Human Resources Training Department.

On February 9, 2000 1,1,Qingkelong ultra-low price magazine was published, which indicates that Qingkelong will take a "lasting" strategy at a fast pace in the fierce market competition.

In 2002, Qingkelong established Qingkelong Business School, established a career planning and development system, and established a learning management organization.

In 2003

June 65438+1October 65438+August 2003, Qingkelong 5# Ethylene Store was established.

On April 1 day, 2003, the annual meeting of Qingkelong officially kicked off in Daqing Art Palace.

On April 26th, 2003, Qingkelong 6# Wanbao Store was established.

In May, 2003, Qingkelong donated food to the frontline staff in the fight against SARS, and donated 14 ` 658.48 yuan for "love" in the fight against SARS.

On June 2, 20031day, Qingkelong 400 1# Times Lijing was established.

On June 28th, 2003, No.7 Xizhai Store of Qingkelong was established.

In September 2003, Qingkelong began to apply for a membership card.

On February 7, 2003, 65438, Qingkelong 9# Zhaodong Store was established. This is the first foreign branch of Qingkelong, thus taking the first step of development outside Daqing.

From June 5438 to February 2003, Qingkelong donated flour to laid-off workers. More than 500 membership cards worth more than 5,000 yuan were distributed to poor families free of charge.

In 2003, Qingkelong Fresh Food Distribution Center was officially put into operation.

In 2004

On February 23, 2004, Qingkelong held a large-scale seminar on "Standards and Sales".

On April 23rd, 2004, the annual meeting of Qingkelong was held in Daqing Art Palace.

On April 8, 2004, Qingkelong 10# Wanli Store was established.

In June 2004, the company organized "star managers" and "star employees" to travel to Hong Kong and Macao.

In June 2004, the headquarters of Qingkelong Company organized an "Aerobics Competition".

On July 2 1 2004, we organized a trip to Dalian to sell outstanding contribution shops.

10 On June 9, the board of directors was established and the company began to implement joint-stock management.

From June 5438 to 2004 10, we managed commodity categories.

June 2004 165438+ 10 1, salary system reform.

June, 2004165438+1October, 65438+March, according to the development needs of the company, the distribution center was officially moved from Ranghululaiku to Chengfengzhuang.

On June 7th, 2004, 1 1 8 students from School of Social Sciences of Daqing University came to our company as the first batch of students to do social practice.

In June 2004, 165438+ 10, Qingkelong launched the business philosophy of "honesty and responsibility, service first, learning and innovation".

From June 5 to February 4, 2004, Qingkelong Human Resources Department was invited to participate in the two-way exchange meeting organized by Heilongjiang Bayi Agricultural University.

On February 25th, 2004, Qingkelong 1 1# Lakeside Store was established.

From June 5, 2004 to February, the company tried out the new evaluation system.

In 2005

On June 20th, 2005, 65438, organized by the Municipal Federation of Industry and Commerce, Qingkelong Company successfully held the first private enterprise forum in Daqing.

On April 6, 2005, Qingkelong Company held its annual meeting.

On April 2, 2005, KLOC-0, Qingkelong Chain Trading Co., Ltd. officially joined the International Alliance of Independent Retailers (IGA), and has since entered the track of international development.

On July 12, 2005, a first-level preparatory meeting was held.

On July 29th, 2005, the company established the values as follows: "Let every employee release the greatest potential, and the mission is to build a retail brand and improve the quality of life."

On August 28th, 2005, Qingkelong newspaper changed from black and white edition to color edition.

In August, 2005, Qingkelong was named "Top Ten Chain Enterprises and Entrepreneurs with the Most Growth" by China Chain Store & Franchise Association and Brand Times, the first supermarket weekly in China.

On September 24th, 2005, the first department store in Qingkelong-Qinglong New Department Store Donghu Store was established.

On June 5438+1October 3 1 day, 2005, the opening ceremony of IGA Qingkelong in China was held on time at 10.

In 2006

On June 23rd, 2006, Qingkelongdian 13# Yichun was established.

On April 30th, 2006, Qingkelong 16# Green Home Store was established.

On May 20th, 2006, Qingkelong 15# Acheng Store was established.

On August 25th, 2006, Qingkelong Jixi Store participated in the large-scale public welfare party "Protect the environment and love my Jixi".

On September 7th, 2006, Qingkelong 14# Jixi Green Sea Store was established.

On June 6, 2006 10, Qingkelong expressed condolences to the children in the welfare home.

On June 26th, 2006, 10, Qingkelong held the "First Supplier Symposium".

On June 38, 2006+10, the leaders of Qingkelong Company expressed their condolences to the poor family in the donor community-the Liu family.

June 2006, 165438+ 10, "Qingkelong Cup Chess Competition".

On June 5438+February 65438+April 2006, Qingkelong 18# Xinyuan Store was established.

On February 24th, 2006, Qingkelong 19# Hotel was established.

In 2007

June 5438 +2007 10, Qingkelong began to plan listing financing. Signed a cooperation agreement with American securities companies on March 7;

On February 28th, 2007, Qingkelong Business School held the "First Quarter Training Lecturer Certification Meeting".

On March 24th, 2007, Qingkelong 17# Jixi Dongfeng Store was established.

In June, 2007, the company developed "conference video system" and "thing tracking system"

In August 2007, Qingkelong expressed condolences to the fire officers and soldiers.

Roadshows were held in the United States from June 22, 2007 to October 8, 20071investors.

On June 5438+065438+1October 12, 2007, the investor came to our company for due diligence, and signed an investment agreement with the investor on February 20, 65438.

In 2007, Harbin Purchasing Department, Marketing Department and Audit Department were established.

In 2007, the company focused on homemade business model: homemade bread and pasta.

In 2007, Qingkelong implemented the integration of operation and mining.

In 2007, seven abnormal systems were established.

the year of 2008

In March 2008, Qingkelong's own brand department was established. At the same time, the training department, development department and commodity department were established.

On March 29th, 2008, Qingkelong 8# Zhaoyuan Store was established.

On April 1 2008, it was listed on the OTC CB market in the United States.

In May 2008, Wenchuan Earthquake Company donated1120,000 yuan.

In July 2008, Mr. Allen, a senior American expert with 49 years of international retail experience, joined Qingkelong, injecting new ideas into the company's strategic development.

On July 1 day, 2008, Qingkelong 2 1# Suihua Store was established.

In August 2008, Qingkelong established the vision of "becoming the strongest retailer in northern China"; The mission of "creating wealth, improving life and sharing a happy life"; The values of "honesty, seriousness and pragmatism".

In August 2008, the 10th anniversary celebration of Qingkelong was held.

On September 3, 2008, Qingkelong 20# Central Street Store was established.

On September 27th, 2008, Qingkelong 22# Taikang Store was established.

From June 5438, 2008 to October, 2008, the Qingkelong supply chain system was developed and applied.

In June, 2008, Qingkelong was named "Top Fast-moving Consumer Goods Chain Enterprises in China 100" and became "Director of China Chain Association".

In June 2008165438+1October1,Qingkelong 3 1# Nehe Store was established.

On1October 22nd, 2008, 165438+ Qingkelong 29# Anda Store was established.

On June 24th, 2008, 1 1, the first training course for managers and skilled personnel of the training department officially started.

20081October 29th, 165438+ Qingkelong No.30 Fuyu Store was established.

On June 5438+February 2, 20081,Qingkelong 26# Boli Store was established.

On June 28th, 2008,65438+February 28th, 2008, Qingkelong No.28 Hailaer Store was established, which marked the prelude of Qingkelong's development from Heilongjiang Province to Inner Mongolia.

In 2009

In 2009, eight cultural contents were added to the corporate culture concept, namely, "unity, commitment, quality, value, trust, loyalty, performance and contribution".

From June 2008 to October 2009 10, Qingkelong implemented the open door policy.

In March 2009, Qingkelong membership card was upgraded (one card changed into three cards, stored value function, coin purse).

In March 2009, Qingkelong established a strategic commodity management system.

On April 1 day, 2009, Qingkelong 24# Lin Dian Store was established.

On April 24th, 2009, Qingkelong Business School was officially renamed as Allen Business School.

On April 30, 2009, Qingkelong 27# Guangxin Tiandi Store was established.

In May 2009, Qingkelong cooperated with Daqing Vocational and Technical College.

In May 2009, Qingkelong was awarded as "Wenchuan 5. 12" outstanding contribution unit.

On May 27th, 2009, Qingkelong 23# Zhaodong Store was established.

On July 10, 2009, Qingkelong and Datong District Government successfully signed the Long-term Loan Contract for Agricultural and Sideline Products Base.

On August 1 day, 2009, Qingkelong held a "Promotion Meeting of Supplier Strategic Cooperation" to strengthen cooperation with national suppliers and regional suppliers.

On September 30, 2009, Tongjiang Store, No.34 Qingkelong was established.

June 5438+October 2009 10, Qingkelong entered the source procurement.

On June 28th, 2009 10, Qingkelong chose an integrated logistics solution like Hartils.

On June 7th, 2009, 165438+ Qingkelong 35# Datong Store was established.

On February 7th, 2009, at 8: 30, Qingkelong held a bell ringing ceremony in Times Square, new york, USA.

On June 5438+February 65438+March 2009, Qingkelong 33# Zhalaite Banner Ship Shop was established.

On February 20th, 2009, at 65438, Qingkelong 36# Nongan Store was established.

20 10 year

On 20 10, Qingkelong changed its corporate mission to "* * * create wealth, * * * improve life and share a happy life"; Values changed to: "create customer needs, win-win cooperation, honesty and integrity, serious and responsible work"; Twelve cultural contents were changed to "respect, equality, trust, unity, cooperation and sharing, quality, value, trust, commitment, performance and contribution".

On March 4th, 20 10, more than 40 company and store leaders visited Donghu department store to learn team culture and had a profound exchange on cultural construction.

On March 24th, 20 10, No.38 Tangyuan Store in Qingkelong was established.

On March 3, 2065438, KLOC-0, Qingkelong 39# Hongyun Store was established.

On April 25th, 20 10, Harbin Distribution Center was officially put into operation.

On April 20 10, the department store was established.

On June 20 10, Daqing distribution center was cancelled.

June 2065438+00 Stock Options for Senior Managers of Enterprises

On June 20 10, Qingkelong implemented a commission on the performance of operating stores.

20 10 June, Qingkelong and Mei Jia joined forces and cooperated strategically.

On June 20 10, Qingkelong established a vegetable base to purchase goods.

On 201May 17, the information platform of the Ministry of Commodities was fully launched.

On May 26th, 20 10, Qingkelong 12# Donghu Store was established.

2010 June 18, successfully signed a contract with Daqing Normal University for school-enterprise cooperation.

On June 2010 19, Hunan Jiahui Department Store visited our company.

On July 1 day, 2065438, Jia and Mei visited our company.

July 20 10, "Allen Training School" was officially put into operation.

On July 8, 20 10, Qingkelong headquarters moved to a new location.

On August 20 10, Jilin-Liaoning area was added, and clothing department and special supply department were established.

20 10 August: streamlining and merger of institutions (the Ministry of Finance and Information Technology was merged into the Ministry of Finance and Information Technology; The human resources department and the training department merged with the human resources department; The development department and the development department merged into the development department)

On August 3rd, 20 10, the kick-off meeting of Qingkelong EAS project was held grandly.

201010/On October 20th, Qingkelong 49# Tai 'an Store was established, which was the first store developed by Qingkelong in Liaoning Province and laid a solid foundation for inter-provincial development!

2010101On October 25th, 55# Fujin Store in Qingkelong was established.

201010/On October 29th, Qingkelong 25# Ji 'an Store was established, and Qingkelong successfully opened the first Qingkelong new department store and Qingkelong supermarket in Jilin Province.

1October 20 10, 1 1, Qingkelong joined hands with Jiahe Mall, a powerful real estate agent in northern Liaoning. The two sides will strive for equality and mutual benefit, complement each other's advantages, serve the society, seek a win-win situation, and jointly build a leading industrial enterprise in northern Liaoning to realize the strategy.

20 10165438+1October10, Qingkelong 4 1# Yitong Store was established.

2010165438+1October 15, Qingkelong 50# Changtu Store was established.

20 10 12.30, Qingkelong 44# Manzhouli Store was established.

20 1 1 year

20 1 1 added the management concept to the corporate culture. The content is: "fair and upright, lead by example, take figures as the key link, take performance as the discipline"

20 1 1 1, fully implement performance appraisal-follow up and ask for efficiency.

201111,Qingkelong 48# Siping Store was established.

2011118, Qingkelong 45# Muling Store was established.

201165438+1On October 20th, 46# Dehui Store in Qingkelong was established.

201165438+1On October 24th, Qingkelong 58# Mulan Store was established.

201165438+1On October 25th, Arongqi Store No.43 Qingkelong was established.

On February 20 1 1 year, the finance department implemented a quarterly rolling budget system.

2011On March 20th, Qingkelong 54# Shuangcheng Heping Store was established.

Service commitment (customers, suppliers, employees) will be implemented on March 20 1 1 year.

March 20 1 1 year: expansion of purchasing team: purchasing managers are assigned by category.

20 1 1 April, Qingkelong established the Home Appliances Department.

On April 8, 20 1 1, Qingkelong 56# Yinlang Xincheng Store was established.

On 20th11April15th, Qingkelong 47# Hailin Store was established.

On 20th11April18th, lucky members visited Qingkelong and organized members to travel to Shouguang, Shandong.

2011On April 20th, Qingkelong 5 1# Liaoyang Store was established.

2011On April 23rd, Qingkelong 42# Shuangcheng Min 'an Store was established.

20 1 1 May, the first "Qingkelong Cup Billiards Competition" kicked off.

On 20 11may1day, the enterprise morning exercise was officially put into operation.

June 20 1 1, enterprise welfare-annual leave travel, physical examination, overseas subsidy.

20 11June1day, the first "Qingkelong Cup Table Tennis Tournament" kicked off.

2011July 19, and the second season performance will be held in Jingbo Lake, Mudanjiang.

On September 20 1 1, China IGA general meeting was held in Qingkelong.

On 2011September 10, the first issue of Qinglong new newspaper officially met with employees.

On October 2011September15th, China IGA conference was held at the company headquarters.

2011On September 28th, Qingkelong 59# Jin Kui Store was established.

On September 30th, 20 1 1, Qingkelong 40# Zhalainuoer Store was established.

2011June 10, Shenyang Logistics officially operated;

In 20110, the company was rated as "the most important service commitment supermarket chain in Daqing".

201111,institutional reform: cancel the operation director and commodity director; Administrative authority moves down.

201110 Regional human resources and regional information managers belong to regional management.

20111February, the purchase of fruits and vegetables in Shenyang, Harbin and Qishi was established.

201165438+On February 24th, 62# Juxian Store of Qingkelong was established.

Qingkelong released 20 13Q 1 financial report.

QKLS-US released its financial report for the first quarter of fiscal year 20 13 today.

20 13Q 1 financial report shows that the revenue was $9765438+million, down13.4% year-on-year; The net profit was $400,000, compared with $800,000 in the same period last year.