Mr. Lai, Senior Vice President/Managing Director of North District of McDonald's (China) Co., Ltd.
Mcdonald's way of employing people
McDonald's talent is the most important asset of McDonald's.
People are the most important resource of McDonald's, and McDonald's is committed to being the best employer in the eyes of employees. McDonald's regards employees as a member of the McDonald's family and an asset of McDonald's. Not only provide training and promotion opportunities, but also provide perfect employee benefits. The core values of McDonald's talents are mainly embodied in the following aspects: acting for the best interests of the system, opening communication, actively listening, accepting personal responsibility, and advising others to learn from others.
In terms of recruitment, McDonald's implements open recruitment for the society and absorbs talents through multiple channels; Pay attention to individual's actual working ability and performance; Fairness-all McDonald's people are on the same starting line, without discrimination such as gender, age, color, nationality and belief; Conduct interview evaluation according to employment procedures and conditions; Planned interview arrangement, McDonald's interview is based on the opening of the store and the overall development, according to the annual, quarterly and monthly plans. McDonald's generally employs restaurant service personnel in the form of restaurant posters, which are recommended by internal and external personnel. The recruitment of trainee managers in restaurants generally adopts campus recruitment, job fairs and online recruitment. In addition to the above forms, middle and high-level recruitment companies will also use the services provided by consulting companies.
Since 2003, McDonald's has launched a new "Business Management Trainee" project, which is unique to McDonald's in China. Simply put, the plan is that McDonald's will select about 10 outstanding college students from several excellent universities in China every year. Although McDonald's prefers to create its own "McDonald's people", it does not rule out recruiting mature talents with work experience. With the rapid development of McDonald's in China in the coming 10 year.
McDonald's basic requirements for newcomers can be described in three words: to do, to want to do, and to be able to do. What we need to do is to provide services that satisfy every customer and be full of enthusiasm; Want to do means that people can be inspired, but they must like to do it. If they want to do it, they will have the motivation to do what they want to do most and make good use of the company's favorable resources. Being able to do means being able to do your job well, even before the customer asks for help. Moreover, new employees should regard this job as a career, face it with a relaxed mood and learn to find happiness in their work.
What McDonald's requires of its employees is that they like to deal with people and provide services for others. And experience the fun of service from it. McDonald's believes that enthusiasm for work, sense of responsibility and loyalty to McDonald's, as well as communication and teamwork skills, are the most basic qualities that candidates should possess.
McDonald's inspection of talents mainly includes three major competence items, namely: core competence-the ability that any post must have, such as teamwork ability and communication ability; Leadership-the ability to lead the team and manage the team; Professional ability-the professional knowledge that must be possessed in a professional post.
In terms of assessment and motivation, McDonald's adopts a performance development system to promote the performance and personal development of McDonald's employees. Using the performance development system, McDonald's can accurately identify talents and make special development plans for talents to help them grow rapidly. As they grow up, they can also make greater contributions to the company.
In terms of personnel training, McDonald's invests in the development of employees and gives corresponding training and development opportunities at each growth stage. McDonald's training mainly includes the following ways: McDonald's internal professional course training (primary, intermediate and advanced); Cross-training between departments; External professional training and operation system training. Through effective management and training, we will continuously develop people's potential and guide employees to develop to a higher level and realm.
In addition, McDonald's has a strong training system. In addition to the University of Hamburg in the United States and the University of Hamburg in Hong Kong, McDonald's has six training centers in China. Among them, the Advanced Operation Course (AOC) of McDonald's Hamburg University in Hong Kong is creative and practical, and has won academic evaluation from many internationally renowned universities, which fully demonstrates its success and credibility. These famous universities include: Peking University, Tsinghua University, Hong Kong Polytechnic University and Taiwan Province Provincial University. Students who have graduated from the University of Hamburg, Hong Kong, who want to enroll in the university courses of these prestigious universities, can reduce some credits. The reason why McDonald's takes the training of employees at all levels as the top priority is because they always believe that the diversity and professionalism of employees can provide the greatest opportunity for enterprises to gain competitive advantage. As Mr. ray kroc, the founder of McDonald's, said, McDonald's is a collection of all McDonald's people, that is to say, McDonald's is created by all employees.
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