Current location - Education and Training Encyclopedia - Graduation thesis - What are the Internet profit models? Take Baidu Library for example.
What are the Internet profit models? Take Baidu Library for example.
Internet profit model

First, the network business model

Network commerce, also known as e-commerce Mainly as a trading platform, it collects all kinds of commodity information for online trading. It is characterized by convenience, rapidity and cheapness. Need the support of payment platform to ensure the smooth and safe transaction. Weakness is also credit. Development is also the restriction of credit! Main ways of making profits: commissions, advertisements, value-added search services, etc. This kind of website can be changed in three aspects. I. Type of supply. Ways and means of purchase. User group. The third user group is the undeveloped user group. For example: product types: Taobao, Alibaba Baby, Pig Bajie, 5 173, 58 in the same city; Shopping methods: handle, etc.

Second, the community type.

Community website, also known as communication website. Mainly to establish a platform for users to make friends, for users to communicate and interact. The most important thing to grasp is interaction, and the weak thing is the restriction of content. After all, apart from opposites attract, two people need to talk about something. The core of such websites is users. Once you have users, you can talk about profit. Late SNS Weibo applications are all about content, but few people who do these websites can understand the content here. I only see what websites make money and what websites do, but I don't really understand its essence. Profit model: value-added services, search, virtualization, games, advertising, etc. Telecom mobile service provider. It is mainly a gathering place for various groups, and various profit models are suitable. Variation: depending on the type of user group. Examples: Renren, Xin Kai, facebook, QQ, Netease, Lily, etc.

Third, the portal type.

Portal type, also known as content type. Mainly by selling content to users, in order to facilitate users to understand the surrounding things. The advantage is that it is rich in resources and can arouse users' interest. The disadvantage is that users may not be interested in some topics at all, giving users a sense of confusion, and the cost of obtaining these resources is high. Therefore, the portal has been pursuing: low cost, fast, timely, comprehensive and tasteful. Profit model: advertising is its main profit, followed by subscription value-added and search. One thing to mention is that search websites are also portals. It's just that his characteristic is that the display mode is demand-oriented. Variation: content (professional direction), display mode (subscription and full typesetting, demand), function (future cloud direction). Examples: Sina, Netease, Sohu, 58 Tongcheng, Youku, Baidu Music, Tudou, etc.

Four. Talking about the internet

Many people are asking how the Internet makes money. I don't want to answer this question one by one. No matter how the Internet develops in the future, it is inseparable from these three basic Internet types. In the development, some websites may be a mixture of various types, which makes people think that a new type will appear. That's impossible. The so-called new, only in the function, source, way to make a fuss. Someone wants to ask about the game? In fact, these games should be classified as portal types, because what they provide is content, just a functional portal. Why do you want to divide it like this? First of all, we must understand the characteristics of the Internet. First, more resources; Second, interactivity; Third, virtualization. This is the characteristic of the Internet. You must classify them through these three points. Portal type, community type and online business type. Everything is based on evidence and well documented. This has dispelled many people's pursuit of creativity. You just need to understand what I am going to do here and what important internet spirit I need to follow. Including the profitable development of various websites, all make a fuss in the following aspects. Functions (search ranking, manual service, etc. ), space (advertising, renting, etc. ), resources (buying and selling, acquisition, etc. ), virtual (games, space, trading, etc. ), interaction (speed, ranking), etc. So, don't envy the giants of the Internet. They are only engaged in the Internet profession in the form of the development of the Internet in the 1990s. You may be next. As long as you grasp the cake of data processing (data content processing, data frame design, data transmission mode) in the development form of cloud computing after 10.