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Model essay on graduation thesis of business administration undergraduate course
Business administration has a very important influence on the development of enterprises. With the rapid development of China's social economy, business administration plays an increasingly prominent role in the development of enterprises. The following is the content prepared for you by the graduation thesis model essay of business administration major. Welcome to read the reference!

Graduation thesis of business administration 1.

Problems and countermeasures in industrial and commercial management

With the rapid development of economy, enterprises will encounter more and more problems in the process of continuous restructuring and transformation. In the face of these emerging new problems, the comprehensive ability of enterprise management talents should also be continuously improved. It is of great practical and historical significance to continuously improve one's innovation ability and information management ability, seriously review the gains and losses of institutionalized reform, and establish the principles and practical paths of institutionalized construction for comprehensively improving the level of institutionalized construction and scientifically establishing the industrial and commercial management system. This paper introduces the functions and principles of enterprise management, and discusses how to improve the level of enterprise management.

[Keywords:] business administration; Management function; Management principle

With the continuous development of China's economy, international economic exchanges are becoming more and more frequent. In order to maintain the normal market economic order and enterprise economic order, we must constantly establish and improve relevant laws and regulations, and relevant functional departments should also give full play to their roles. The administrative department for industry and commerce is mainly responsible for the effective supervision and management of industrial and commercial enterprises in the management of market economy, which plays an important role in maintaining normal market order.

I. Overview of Enterprise Management

Industrial and commercial administration culture belongs to the category of organ culture, and the formulation of organ culture should come from enterprise culture. The so-called corporate culture refers to the synthesis of values, management ideas, group consciousness and behavior norms formed by enterprises in the long-term production and operation process. Industrial and commercial culture is the spiritual wealth and material wealth cultivated by industrial and commercial administrative cadres in their long-term work practice, and it is the spiritual culture, institutional culture, behavioral culture and material culture that guides, inspires and regulates administrative behavior.

Second, the problems in enterprise management

1. Market competitiveness and corresponding management level issues

Market competition is not only the comparison of strength, but also the comprehensive competition of management level. At present, most enterprises in our country still have some problems, such as the production activities are blocked, the production department and the market department can't coordinate in time, the daily management is still chaotic, the management mechanism is too rigid, and the organizational structure lacks flexibility, which makes it difficult for the whole enterprise to meet the development requirements of economic scale. Compared with foreign enterprises, it is not difficult to find that in the process of seeking benefits in terms of scale, cost, price and quality, there are still problems in production planning and sales cooperation, and there is still a big gap between them. This shows that our management level is still relatively backward, the foundation of enterprises is not solid enough, and the comprehensive economic benefits can not reach the predetermined goal.

2. The ability to open up the market and the business model of the enterprise.

At present, many companies are moving towards it? Zero inventory instant production? The direction of development ignores the organic combination of the most critical market demand in the enterprise business model and the enterprise's own production model. The production department is only responsible for the production and marketing department, but it can't respond to the rapid changes of market demand in time, accurately and effectively, resulting in many products that can't meet the needs of consumers and become the burden of enterprises.

3. The positioning of the enterprise's own value is not clear

After the planned economy entered the market economy and the concept of enterprise management was introduced, the guiding ideology of enterprise management began to change greatly. Maximizing the benefits brought by the increase of figures in financial statements can no longer meet the needs of modern enterprises. More enterprises have begun to formulate long-term goals or strategic development plans, and enterprises have also shifted from simply pursuing economic benefits to taking on more social responsibilities, including suggestions from leading enterprises on industry operation rules and relevant national laws and regulations, rationally utilizing limited resources to prevent excessive waste, paying more attention to environmental protection, sponsoring the development of education, and providing training and active participation for more employees.

4. The change of enterprise type

In the past, most enterprises were built according to production enterprises, and most of them relied on foreign orders, so China manufacturing often appeared. In the long run, enterprises will always wander at the bottom of the food chain, and it is difficult to develop rapidly. Based on this, the managers of cognitive enterprises began to gradually change the types of their own enterprises and turn to learning enterprises. More is not through salary reduction and layoffs, but by improving the company's own capabilities and enhancing the value of employees to achieve enterprise upgrading. Give full play to the role of human resources, use capital more flexibly and skillfully, and maximize customer satisfaction and social satisfaction.

Third, effective ways to improve enterprise management

1. Strengthen ideological and political study

Conscientious, hard-working, loyal to their duties, strive for perfection; Selfless, honest and clean; We should be self-respecting, self-reflective, self-vigilant, self-motivated and establish a good image: based on our own duties. Strive for the first place and be the main force and coolie of industrial and commercial undertakings.

2. Establish and improve various rules and regulations.

To strengthen team building, we must first formulate and strictly implement various systems. The first is to formulate a strict assessment mechanism. According to the requirements of the target responsibility system, really establish? Making products well is the last word, and improving quality is the last word? The concept of evaluation criteria establishes a good external incentive environment for the growth of cadres. The second is to establish and improve various work systems and ensure efficient and high-quality services through institutional arrangements. Through the establishment and improvement of the system, we will gradually form an active, efficient and high-quality service mechanism and a good government environment, which will lead to the formation of a good enterprise management culture in a subtle way.

3. Pay attention to education and training

As the ancients said, those who govern the world are talented and those who become talented in the world are educated. It is an important part of industrial and commercial culture construction to vigorously develop industrial and commercial education and cultivate the politics, ideology, legal system and various industrial and commercial businesses of industrial and commercial personnel in an orderly and planned way. Robbins, a famous American management professor, pointed out in the book Organizational Behavior:? Total quality management is the trend of 1980s, enterprise reengineering is the trend of 1990s, and learning organization has become the latest trend across the century? .

4. Create a healthy humanistic environment

In the construction of industrial and commercial culture, we should strive to form a civilized, United, harmonious, mutual assistance, progressive and upward humanistic environment. Leadership should be firmly established? Takuji? Consciousness, adhere to lead by example, diligent and honest, and use in-depth and meticulous emotional management methods to build the enterprise into a cohesive and friendly fighting collective and create a good atmosphere for retaining people.

5. Innovative cultural carrier

Characteristic activities are an important way to embody industrial and commercial culture, and group characteristic activities are an effective way to organize cadres to build industrial and commercial culture. By carrying out characteristic activities, widely mobilizing and involving everyone, cadres and workers are subtly influenced and encouraged to keep forging ahead and implement industrial and commercial culture. All activities, including cultural and sports activities, should be carried out in a multi-channel, multi-way, lively and entertaining manner according to the needs of team building and improving the quality of cadres, so that people can benefit from it and be sublimated.

6. Grasp the characteristics of the times and actively promote the modernization of industrial and commercial culture.

Looking at the development of modern enterprise management, most of them have experienced the evolution from humanistic management and emotional management to competency-based management and human resource management. In the process of cultivating modern industrial and commercial culture, we should start from the following aspects:

(1) Introduce the concept of corporate image design. Create a unified image of the department.

(2) the combination of rigid management and flexible management, to achieve both rigid and flexible.

(3) Strengthen communication and establish harmonious interpersonal relationships.

(4) Pay attention to individual difference management and realize the rational development of human resources.

(5) Cultivate and develop team spirit and enhance collective cohesion.

7. Strengthen the corresponding law enforcement.

The law enforcement effect of business administration mainly depends on the intensity of law enforcement. This work needs us to improve from three aspects: first, the corresponding improvement of the law. There are many laws on business administration in China, and there are conflicts between them in the specific implementation, which leads to the non-operability of relevant laws. This problem needs to be solved urgently, and it is necessary to strengthen the publicity of relevant legal systems and enhance the relevant legal awareness of law enforcement personnel in order to complete the law enforcement rights entrusted by laws and regulations to the letter; The second is to effectively adjust the management authority of internal functional departments. In view of the overlapping functions between the administrative departments for industry and commerce in the past, the phenomenon of decentralized management and separate law enforcement is more prominent. The existence of these phenomena weakens the corresponding market supervision to varying degrees, so it is of great significance to clearly plan the functions and powers of the administrative department for industry and commerce, that is, to examine and approve the administration. The separation of supervision and supervision enables the internal business functions to be effectively integrated and avoids the overlap between the original institutions in some aspects.

Four. Concluding remarks

In short, management varies from person to person, and the management level of a manager is determined by his comprehensive ability. The cultivation of enterprise management talents is the foundation of enterprise management, and how to maintain the high creativity of these talents is the key problem to be solved in the future development of enterprises. Only with high-quality management talents and scientific management system can the management level of enterprises rise to a scientific level, thus ensuring the better survival and development of enterprises and being invincible under the conditions of market economy.

refer to

[1] Li Bangxi. Exploring the function of enterprise management in the new era [J]. Management Forum, 20 12( 1).

[2] Wu Xiuting. Functional analysis of enterprise management in the new era [J]. Foreign investment in China, 20 12 (19): 70.

[3] Liu Zhongmei. How can the industrial and commercial departments play their functions better [J]. Management and technology of small and medium-sized enterprises, 2009( 12).

Model essay on undergraduate thesis of business administration II

On the Necessity of Scientific and Technological Innovation in Business Administration

With the continuous improvement of China's scientific and technological level, major enterprises are also facing many challenges. In order to promote the better development of enterprises, strengthening industrial and commercial management has become a means for many enterprises to implement. Based on the development of science and technology, enterprise management gradually presents a new development trend, which lays an important foundation for the sustainable development of enterprises. This paper will analyze the importance of scientific and technological innovation in enterprise management in order to improve the competitiveness of enterprises.

Keywords: enterprise; Business administration; Scientific and technological innovation; tactics

1 Analysis of the present situation of enterprise business administration

It is reported that the content of enterprise management is to make full use of enterprise resources through new management methods, and enterprise resources mainly include enterprise liquidity. Enterprises can make better use of enterprise funds by applying the management mode suitable for their own development, thus ensuring the benign development of enterprise market activities and economic activities. At present, many domestic enterprises still follow the traditional management mode, or imitate the successful management mode, and fail to form a set of their own management plan, and fail to innovate and reform the traditional management mode in time, resulting in their own competitiveness not being improved, thus failing to survive and develop in the new market competition, which greatly affects the economic benefits of enterprises and seriously hinders their long-term development. In addition, the operation and management of enterprises need to be based on theoretical knowledge, fully combine the operation and management knowledge with the practice of enterprises, and formulate the operation and management plan of enterprises, so as to improve the economic benefits of enterprises.

2 the importance of scientific and technological innovation in enterprise management

Scientific and technological innovation in enterprise management plays a certain role in the development of enterprises, mainly in three aspects: enhancing the core competitiveness of enterprises, promoting the sustainable development of enterprises and improving the economic benefits of enterprises. The author will elaborate from these three aspects respectively.

2. 1 Enhance the core competitiveness of enterprises.

Scientific and technological innovation in enterprise management is conducive to enhancing the competitiveness of enterprises. If an enterprise wants to stand out in the fierce market competition, it must innovate the management mode according to the market characteristics and build a set of management mode suitable for itself. To enhance their own competitiveness, enterprises must start with innovative management and promote the improvement of enterprise service quality.

2.2 Promote the sustainable development of enterprises

Scientific and technological innovation is the key to promote the sustainable development of enterprises. According to the author's investigation, at present, in order to seek development, many enterprises have innovated their management models, which has promoted enterprises to embark on the road to success.

2.3 improve the economic benefits of enterprises

The scientific and technological innovation of enterprise management has improved the economic benefits of enterprises to a certain extent, and enterprises have gained a lot of profits through scientific and technological innovation, which is also a key measure to promote the sustainable development of enterprises.

3 Analysis of strategic measures of scientific and technological innovation in enterprise management

3. 1 Improve the industrial and commercial management supervision system

For the development of enterprises, supervision and management institutions play an important role in the management of enterprises; From the perspective of enterprise managers, grass-roots employees are more important than the market. If an enterprise wants to succeed, it needs the efforts and efforts of its employees. Therefore, enterprises need to formulate a supervision system to clarify the responsibilities and rights of each employee. Some employees who contribute to the development of the enterprise need to be rewarded in time, and some employees who are unfavorable to the development of the enterprise need to be punished, which can improve the enthusiasm of employees. Moreover, the establishment of management system can ensure that the implementation of management can be based on evidence, thus promoting the development and progress of enterprises.

3.2 Pay attention to the cultivation of innovative management talents

At present, some enterprise managers in China have no new understanding of the concepts of enterprise management and scientific and technological innovation. Should senior managers of enterprises actively establish? Scientific management is the way to rejuvenate the country? Cultivate all kinds of professionals who can help enterprises to implement management, marketing and planning, especially business management talents. Professionals can timely and accurately analyze the favorable and unfavorable factors in enterprise development, point out the future development prospects of enterprises, and put forward enterprise development strategies. By cultivating professionals, we can improve the competitiveness of enterprises, improve the weak links of enterprises, and then improve the economic and social benefits of enterprises.

3.3 Towards Internationalization In the increasingly fierce market competition, the international status of domestic enterprises is constantly improving, and the popularity of domestic enterprises is also improving. Therefore, enterprises should build products with their own characteristics, increase the international influence of products, enhance market competitiveness and establish their own culture. If the management of domestic enterprises wants to develop internationally, they must have modern concepts and international consciousness to carry out enterprise management and practice in order to promote the development and progress of enterprises.

3.4 Establish a professional enterprise management team

If an enterprise wants to develop steadily and sustainably, it needs to set up an industrial and commercial management team and improve the enterprise management system. If there is no enterprise management team, the application of human resources in enterprises will be affected, and the effectiveness of talents in enterprises will not be brought into play. Therefore, the enterprise management system needs to fully consider various related factors and give full play to the competitive advantage of enterprises in the market; Clarify the responsibility of each employee in the enterprise, formulate a reward and punishment system, and improve the enthusiasm of employees.

4 conclusion

To sum up, the author analyzes the present situation of enterprise management and expounds the importance of scientific and technological innovation. With the development of science and technology in China, enterprises must apply the concept of scientific and technological innovation to enterprise management in order to better promote the all-round development of enterprises and create more economic benefits for enterprises.

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