Turn on step reading mode
operational approach
0 1
For models, if they want to participate in Paris Fashion Week, they can participate in the model selection organized by Galeries Lafayette, fill in the registration form and upload private photos about the theme of Paris Fashion Week in official website, enter the audition and participate in Paris Fashion Week.
02
Paris Fashion Week, like the other three major fashion weeks, needs an invitation letter to go to the show. There are usually two kinds of people who can get invitations to fashion week: one is a famous person in the fashion circle, and the other is a special star of various brands.
03
In addition, entertainment journalists from all over the world will also be stationed at Paris Fashion Week to bring the latest show news to audiences all over the world. Journalists usually participate in Fashion Week through anonymous invitation, and there may be additional invitations, so it is a good opportunity for ordinary people, and the number is limited.
04
For some new designers, if they want to participate in Paris Fashion Week, they must have some design works that can shock or move the organizers of Fashion Week, because they will look at the works of outstanding designers from all over the world every year.
From September to June every year, new york, London, Milan and Paris will hold the following spring and summer fashion week. Affected by the epidemic this year, many brands have held online conferences. Watching the show online in the cloud can't completely replace the impact of top art design on the senses during offline experience. Offline display is the ultimate feast of sight, hearing, smell and feeling.
New York Fashion Week Chinese designer Taoray Wang shows.
Today, I would like to share the dry goods that I have summarized from my part-time model's participation in Fashion Week in recent years, so that ordinary people can watch the live broadcast of supermodel catwalk for free.
Generally speaking, top brands such as Chanel and Hermes. It is impossible for ordinary people to get an invitation. Even people in the fashion industry have to go through strict screening to watch top shows. The invitations that ordinary people can get to watch shows are generally small and medium-sized brands.
New York Fashion Week is the most commercialized and willing to support small brands. As long as the average brand is willing to spend money, it is still possible to participate in New York Fashion Week. Therefore, many China brands, such as Li Ning and Bosideng, etc. New York Fashion Week was chosen to create momentum and generate some international fashion influence. Paris Fashion Week is the most difficult for general brands, because Paris really looks at brand design and artistic attainments. In New York Fashion Week, I personally think that ordinary people have more opportunities to watch shows.
New york reinforced concrete forest, photographed from the top of Empire State Building with Iphone.
Do what exactly?
If you are not in these four major cities, you still need to invest in air tickets and accommodation. The four major fashion weeks have been held one after another since the beginning of September, with new york being the first, followed by London, Milan and finally Paris. So if you want to participate, you should determine the holding time of each city in advance online. It's really tiring to take part in a circle. It is not easy to catch the plane by jet lag, but also to maintain a good photogenic state and abundant physical fitness.
The fashion week photographer took it for me.
You can see all the brands participating in the catwalk every fashion week online two weeks in advance. Find the contact information of the public relations or media departments of various brands, send a sincere email saying how much you like art and recognize the brand concept, and you may get an invitation.
Top photos, new york watching the show.
In the lower row is a photo of Elsa Hoska, the top model of Secret, and Wang Xinyu, the model.
Find the venue and time of a smaller brand online and dress up as a model who is usually photographed on the street to relax. Often, the security guard will think you are a catwalk model at the backstage entrance and let you in. I once entered a show backstage at Milan Fashion Week like this. I watched the whole preparation process of the big show. The premise is that you should be natural and look like a fashion model. Because the backstage of the fashion show is very chaotic, and there are many people and miscellaneous people, the general security guards can't grasp all the information of the people entering and leaving.
Street shooting outside the New York Fashion Week show
If you obviously don't look like a model, you can dress up in fashion and wait at the door when the small brand show is about to start. Many times, the show of emerging brands will not be full, and people are especially needed to support the scene from the beginning. I once saw a small sign in New York Fashion Week, and many people entered the venue just before the opening.
Buy tickets. But it's expensive. Personally, I think it is unnecessary. Ordinary people can just go to Fashion Week to experience it.
Brand catwalk appearance order,
You can see model Wang Xinyu, secret supermodel Elsa Hoska and model He Cong.
(The numbers from the left in the third row of photos are 4, 5 and 7)
Participate in local fashion seminars, fashion business exhibitions, etc. And get to know some brand staff. Because there will be some invitations within the brand, sometimes it is necessary to recruit backstage volunteers.
Secret supermodel elsa hosk lined up for Fashion Week.
(The third blonde from the left)
During the whole fashion week, there are many other free fashion activities in this city, such as catwalks and exhibitions. If you want money, the ticket price is not expensive. Just feel the atmosphere.