Both output and box office exceeded last year. However, the digital prosperity can't hide the double crisis faced by China's films in the market and art. In the past 20 12 years, China's films lacked innovative products in artistic creation, and faced with Hollywood blockbusters in the market. It sounded the alarm for triumphant China films and contented China filmmakers. Since 2003, China's film market reform has started, and the rapid market expansion in 10 has made the box office of Chinese films soar all the way. From the initial annual box office 1 billion, it soared to 20 1 year11300 million. In 20 12, the total domestic box office is expected to reach160 billion RMB.
However, 20 12 has undergone an important change. The share of China films is lower than that of Hollywood-based imported films. In previous years, China films maintained a stable market share of at least 55%. In 20 12 years, according to the data of the previous 10 month, the share of China movies only accounts for 4 1% of the total. Even after the release of many domestic blockbusters in the New Year 10, it is estimated that this embarrassing proportion will not be fundamentally reversed. The important reason for this change is the adjustment of domestic policy to introduce Hollywood blockbusters: American films increase by 14 every year, and colleagues increase the share of imported films in China. From 13% to 25%. This policy change of "opening the floodgates and releasing water" led to the direct impact of Hollywood blockbusters on China films in the market, which made the market performance of most domestic blockbusters lower than expected this year. From the internal reasons, it is the problems revealed by China's films from the artistic and production levels that are the fundamental reasons why China's films are abandoned by the audience at home.
—— Excerpted from "The Tenth Projection Room —— Congratulations on 20 13"
I suggest you watch this program online, from Congratulation 20 1 1 to Congratulation 20 13, which will definitely add a lot of good materials to your paper. Even without this effect, the program itself is worth watching by people who like movies, and there is no urine spot in the whole process.