After searching on the internet, I found that there is no serious tutorial on how to choose the topic for graduation thesis of e-commerce, so according to the experience of guiding the thesis in recent years, I wrote some suggestions on the topic selection of graduation thesis of e-commerce. Before discussing the topic, the first thing to emphasize is that no matter what your attitude towards graduation thesis (or bachelor's degree thesis), you should do a lot of literature reading. The accumulation of professional knowledge and academic accomplishment is not only a necessary condition for writing a thesis, but also a basic quality requirement for a qualified undergraduate. First, choose the research field and research direction. First of all, you need to choose the research field and direction of the paper, that is, to determine which field of the major the paper mainly discusses or studies, usually the general direction, such as network marketing, network security, system development and so on. There are several ways to determine the research field or direction: 1, according to personal interests. According to my understanding and mastery of the major in the past four years, I choose my most interested field for research. This method is easier to keep writing enthusiasm and will make the writing process of the paper less painful. 2. according to career orientation. You can also choose your own research direction according to your chosen career direction. This method has practical significance and will be helpful for job hunting. On the one hand, it consolidated the knowledge needed for the work, on the other hand, it also showed its professional quality to the employer. 3. According to the difficulty of writing. If you are not interested in your major and have no plan for your career, you can also choose according to the difficulty of writing. Generally speaking, it will be less difficult to write in directions and fields with a large number of writers in previous years. Of course, not really. Sometimes the unpopular direction is easier to write (because it is easy to innovate). 4. Random selection. If the above three points don't suit you, you can also flip a coin or dice. This method is a bit resigned and is not recommended. Second, after choosing the research topic and research focus and determining the research field and direction, it is necessary to determine the research topic and research focus of the paper. Generally speaking, it is not recommended for a bachelor's degree thesis to study big propositions. Due to the limitation of space and level, it is impossible to study a big proposition clearly. If the research is superficial, it will lose the meaning of writing. Therefore, it is generally suggested to choose a smaller field for the theme of the paper, so that the research object can be clear and the research can be in-depth. So what is big and what is small? For example, studying the development strategy of enterprise e-commerce in China is a very big proposition, which is far from being mastered by an undergraduate. The research on the development strategy of e-commerce in Shijiazhuang food retail industry is a relatively small proposition, the research object is easy to define, and the corresponding development strategy is easy to analyze and demonstrate. Generally speaking, there are several ways to determine the research topic: 1. Select the hot issues in this field. Generally, there is not enough research on hot issues, and it is easy to find innovations, but it may be difficult to screen reference materials. 2. old problems are solved by new methods. This is a commonly used topic selection method, which can solve old problems with new research methods and ideas, thus realizing innovation. 3, the old way to solve new problems. This is also a common method of selecting topics, which uses mature methods to solve a new problem, or brings methods from one field to another to solve new problems. E-commerce is a new major, so we can try to transplant the methods in mature fields. 4. Research field refinement method. The previously selected research fields can be subdivided or refined into research topics. For example, the field is network marketing, and the research topic can be the research on the application strategy of network marketing of chain retail enterprises. After the research topic is determined, the research focus is generally determined. The focus of the study is what viewpoints and problems the article pays attention to. The research idea of the whole article revolves around this key point. Third, the topic has been determined above, but it seems that the topic is not so important. As long as the title of the paper is clear, the language is concise and consistent with the content of the article. It is generally recommended to draw up the title after the outline of the article is determined or even after the main body of the article is written. All the above points have a basic principle: at each stage, we should keep in touch with the thesis instructor and ask for more opinions from the teacher, because the teacher is relatively experienced and has a good grasp of the writing content. Moreover, in the current undergraduate education in China, the level of graduation thesis is mainly mastered by the tutor, so it is very important to keep in touch with the tutor.