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What is digital media art
Question 1: What is digital media art? The manifestations of digital media art include: digital film and television, multimedia and web design, online games, computer animation, virtual simulation, cartoon animation, video editing, digital design, digital illustration, digital special effects and digital music. The broad development space of digital media art The rapid development of modern computer technology, network technology and digital communication technology has brought a broad space for the development of digital media technology and art. The digitalization and networking of traditional media is a worldwide trend. In particular, the shooting, editing and broadcasting of TV stations at all levels have realized digitalization and networking, and online games, cartoons, computer animation, multimedia and digital music have become important forms of media communication. At the same time, people can carry out interior decoration design, architectural renderings and product modeling design according to real scenes or tasks with the help of computers. Therefore, during the Tenth Five-Year Plan period, China listed the development of digital media industry as a key area to promote high-tech industrialization. Digital media industry is a new, compound and booming sunrise industry! The employment prospect of digital media art talents Digital media art is a new discipline which focuses on technology, supplemented by art, and combines technology and art. It aims to cultivate new compound art design and production talents with equal emphasis on technology and art, which is a blank in the training of traditional education talents and an urgent need for the rise of emerging industrial markets. According to industry statistics, the demand for digital media artists in China is about 6.5438+0.5 million people every year. Digital media artists are mainly employed in TV stations, film and television animation production units, media and advertising companies, digital art companies, exhibition design companies, image planning companies, multimedia and web design, interior decoration design, product modeling design and other popular industries. The art major without digital media is a new major with wide caliber, which focuses on technology, supplemented by art, and combines technology and art. The graduates of this major need to master the basic theories and methods in the field of information and communication, have professional knowledge and skills in the production, transmission and processing of digital media, have a certain artistic accomplishment, and be able to comprehensively use the knowledge and skills they have learned to analyze and solve practical problems. Employment direction of digital media art design This major aims to cultivate compound senior professionals with contemporary design concepts, professional design knowledge and advertising creativity, and engaged in the practice and research work of art design, film and television production, advertising planning and creative production. For TV stations, newspapers, advertising companies, exhibition design and production companies, exhibition service units, cultural enterprises and institutions, networks, multimedia production, film and television production and other departments. This major has three major directions: graphic design, film and television advertising design and exhibition design. In the first two years, we will train three major directions, and in the second two years, we will offer specialized courses according to the characteristics and needs of each major direction. Graphic design is aimed at advertising companies, professional graphic design production departments, magazines, newspapers, publishing houses and other units, aiming at cultivating compound senior professionals with comprehensive design foundation, solid graphic design skills and contemporary design concepts, engaged in and competent in various print media design work, and strong creative ability. The direction of film and television advertising design is oriented to advertising companies, professional film and television design and production, multimedia design and production departments and so on. In order to cultivate a comprehensive professional foundation and strong creative ability in film and television creation, design and production, and to engage in and be competent in the creativity, shooting and production of film and television advertisements and other film and television works. The exhibition design direction is oriented to exhibition companies and other exhibition planning and service departments, and it aims to cultivate compound senior professionals with comprehensive art design skills, comprehensive professional foundations such as exhibition planning, exhibition design and exhibition production, and who are engaged in and competent in exhibition planning, design and construction supervision.

Question 2: What is the major of digital media art? A discipline of Communication University:

With the rapid development and integration of computer technology, network technology and digital communication technology, traditional broadcasting, television and movies are developing rapidly in the direction of digital audio, digital video and digital movies, and together with the increasingly popular computer animation and virtual reality, they form a new generation of digital communication media.

Digital media art major is a new major with wide caliber, which is mainly based on technology, supplemented by art, and combined with technology and art. The graduates of this major need to master the basic theories and methods in the field of information and communication, have professional knowledge and skills in digital media production, transmission and processing, have certain artistic accomplishment, and can comprehensively use the knowledge and skills they have learned to analyze and solve practical problems.

The main subjects of this major are: information and communication engineering, computer science and technology, and art design.

In addition to basic courses such as mathematics, English and computer, this major mainly studies how to design digital media by using computer technology, communication technology and digital signal processing technology. The main courses of this major include: digital signal processing, microcomputer principle and interface technology, computer network, digital image processing, web page design, multimedia information processing and transmission, streaming media technology, animation principle and online game design, film and television technology foundation, photography and video recording, video stunt and nonlinear editing, virtual reality, introduction to film and television art, introduction to art design, design aesthetics, picture composition, new digital media technology and art appreciation.

This major pays attention to the cultivation of practical ability, and arranges many practical links such as multimedia web design, photography and video recording, Flas *** design, digital audio and video production, digital media network transmission and so on. Together with graduation project, they constitute a complete practical teaching link.

This major lasts for four years, and students have completed all the courses specified in the teaching plan and passed the examination, and are awarded a bachelor's degree in engineering.

Graduates of this major can engage in the production, transmission, product development and artistic design of various digital media in the industries of communication, film and television, broadcasting, information appliances, print media and games. At the same time, a large proportion of students go to graduate school for further study.

Question 3: What is the digital media art after it comes out? The development direction of network interactive media

Radio, film and television institutions, internet, advertising companies and other departments related to digital media are engaged in interactive media design, website creative design and development, mobile phone animation design, software interface UI design and so on.

Two. Film and television multimedia direction

Radio, film and television institutions, TV stations at all levels, advertising companies, film and television program production companies and other relevant departments are engaged in film and television editing and directing, film and television camera shooting, film and television special effects production, column packaging, advertising design and other work.

Three. Game design direction

Can be engaged in media groups, advertising companies, software development companies, network companies, animation production companies, game production companies and other related departments, original painting design, script design, two-dimensional and three-dimensional animation design, game planning, original painting of game characters and scenes, game three-dimensional modeling, game music sound editing and so on.

Question 4: What is digital media art? I don't want to promote my major like this big brother. You have your own choice.

Simply put, this is a new major, which comes with architectural design and industrial design and adapts to the information age. Computer-based media art,

This is a new term, and there was no such major and term before.

Generally speaking, it includes: "graphic design, art design, visual communication, film and television editing, CG and other categories"

Question 5: What do you need to learn digital media art? I just study digital media. In fact, PS can be learned by itself. We don't talk about it in class. Most of us go to the library to find books and teach ourselves.

Painting has only been studied for a year, and digital media is more inclined to computers. The so-called painting and color classes are just to improve your artistic accomplishment. We haven't studied our own majors well. You can ask about the digital media major in your school, not just what they have learned, so you will only find it difficult and ask for details, because as far as I know, the digital media in all schools are different and very different. You can change your major or take a double degree.

Question 6: What is the content of digital media art major in the art examination? Media major is a new major in the university ... After coming out, you will do art editing, film production, game production and audio production ... The school has limited teachers, and there is no major taught by off-campus training institutions in terms of technology, but the sense of art is cultivated in the school. No matter how good the technology is, there is no beauty. In terms of technology, you can teach yourself if there are too many online tutorials. If the conditions are better, you can report to the software technology intensive class! Secondly, this field is a tiring rogue industry! Choose carefully ~ ~ ~

Question 7: What is the subject setting of digital media art? "Digital Media Art" is an art major, which is different from "art" in the traditional sense. The orientation of digital media art specialty has some overlap and refinement, and it is about the media field, and the expression is digital, that is, the art specialty of "changing a pen". In the newly revised Catalogue of Undergraduate Majors in Colleges and Universities (20 12), the subject category of "Digital Media Art Major" belongs to "1305 Design (which can be awarded with an art degree)", which is a new major, reflecting the refinement and integration of social division of labor and the progress and development of the times. In fact, when we stepped into the information society from the industrial society, artists and scientists suddenly found that art and science were on the same carrier, so that they were inseparable. This inseparable phenomenon can be found in almost all fields of art and science, such as dance, music, painting, drama, movies and so on. Everything is inseparable from new technology. With new technology, traditional art forms will become more colorful. Art needs the help of science and technology to shape its image and create newer, more exotic and different artistic effects. Science also needs to mobilize all artistic means to prove and promote its new technology and rely on the infinite imagination of art to innovate. The information society provides a broader world for the combination of art and science; Art and science are also playing a more fascinating scene in this vast new world. Digital media art specialty came into being, and he naturally walked in the forefront of art and science.

/kloc-Flaubert, a famous French writer in the 0 th and 9 th centuries, once made a very vivid metaphor when talking about the relationship between art and science. He said: The further we go, the more scientific the art is, and the more scientific the art is. The two parted at the foot of the mountain and met at the top of the mountain. Li Keran, a famous contemporary painter in China, made a similar analogy when talking about the development of eastern and western arts. He said: studying art is like climbing a mountain. Some people climb from the east, while others climb from the west. At first, they were far apart and didn't meet each other, but when they got to the top of the mountain, they always met. Qian Xuesen once said: From the perspective of people's way of thinking, scientific research always uses strict logical thinking, but scientific work often begins with a conjecture, and then scientific argumentation. In other words, the ideological spark of scientific innovation begins with the activation of large-span associations of different things. And this is the way of thinking of artists, that is, thinking in images. The next work is to carry out rigorous mathematical deduction and rigorous scientific experiment verification, which is the logical thinking of scientists. In other words, scientific work originated from thinking in images and ended in logical thinking. It can also be simply said that scientific work is art first, and then science. I don't mean to bluff these great men, but with their experiences and achievements and their rich knowledge, these words must not be groundless and should still be very convincing.

"Digital media art" is such a combination of science and art at a high level.

Question 8: What is the difference between digital media art and digital media technology? First of all, the concept of "digital media" is the same, which probably refers to the use of computers for various professional applications, while art focuses on artistic design, such as the use of various software for artistic design, which mainly reflects artistry; And technology focuses on the technical processing of computers, belonging to science and engineering majors.

Question 9: What is the difference between media art and digital media art? Actually, it all depends on computer software. Digital media art may pay more attention to aesthetics. I personally study art, so I prefer the latter. I think it should be more interesting to learn!