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Richard levin, president of Yale University, said, "Rui Chenggang represents the values and ideas of China in the new era".
Rui Chenggang said, "China has a bad image problem". He is a news program host and is trying to change this situation.
At the age of 365,438+0, Rui Cheng just became the media spokesperson of the new affluent class in China: young, smart and a little worried about nationalism. The CCTV evening financial program hosted by him has130,000 viewers. On China's largest national television station, Rui Chenggang asked questions from Wall Street executives and China economists, and delivered a series of optimistic messages about China's future. He also has a very popular patriotic blog. Recently, he published a book, Thirty Inspirations, which described the economic miracle of China and the obstacles he saw in front of China's economy.
In the preface of this book, Richards. Levin, president of Yale University, said, "Rui Chenggang represents the values and ideas of China in the new era", while some critics are not so generous, saying that he tirelessly promotes himself and is a propaganda tool of the government.
However, Rui said that his goal goes far beyond becoming the darling of the media. He drives a jaguar and wears a Dzheniya suit to work. He hopes to use his popularity to bridge the gap between China and the West and help change the world's attitude towards China. He believes that China has suffered a lot because of biased reports from foreign media and China's own lack of foreign exchange training.
"China has a terrible international image problem," Rui said at the Ritz-Carlton Hotel after the live broadcast. "I am gathering a group of people, and we hope to do something."
Rui Chenggang's supporters believe that his growing influence among young people reflects the development of China in the past 20 years. Yang Xiong of the Youth Research Institute of Shanghai Academy of Social Sciences said that in 1980s, China experienced a process from closed to open, during which there were many uncertainties. Things are very different now. There are many opportunities for young people.
His efforts also catered to the China government's purpose of using the official media to enhance China's overseas image. China government is pushing state-owned media to expand overseas business. In a proposal, China may set up a 24-hour English news channel to compete with CNN and BBC, and convey a more positive concept of China's rise.
Rui Chenggang is the right person for this kind of national image building. (The New York Times, USA)