Cultural industry management, also known as art management in China, is a new major based on modern management concepts and theories and the needs of the cultural market. Based on the teaching concept of all-round cultivation and all-round development of potential, through a large number of art management related courses such as art production, artistic marketing, art brokerage, intellectual property, cultural regulations, public relations, advertising, etc., we can fully understand the laws and characteristics of various art categories. During the period, students are also allowed to directly participate in the planning and distribution of a large number of art activities, so as to apply what they have learned and increase their practical ability. So as to lay a solid theoretical and practical foundation for participating in the development and layout of the cultural market.
Courses:
Curriculum of Business Major in General College of Central University;
Cultural industry management curriculum can be divided into exhibition management, performance management and consulting management.
* * * Same courses: social curriculum research methodology, e-commerce research, customer and market analysis of cultural and artistic industries, culture and technology, entertainment marketing, cultural industry management theory, human resources development theory of cultural industries, etc.
Performance management major: performing arts planning and management, understanding of performing arts industry, performing arts team management, performing arts case analysis, marketing and audience development.
Exhibition management major: value evaluation of cultural and artistic works, understanding of exhibition industry, reality of exhibition management, museum and art gallery science, preservation and restoration of cultural property, understanding of image culture, etc.
Consulting business majors: consulting planning theory, consulting industry understanding, cultural consulting industry policies and regulations, consulting industry case analysis, media management, design image consulting understanding, Korean traditional culture consulting research, etc.
Public performance planning and management, public performance marketing, exhibition management, exhibition design, cultural consultation planning, museum operation management, public performance art team operation, media operation, auction house or gallery operation, art museum and cultural department management, etc.
Employment direction:
1. Planning and management direction: cultural product planning, celebration planning, game product planning, cultural activities and art exhibitions planning, art brokers, art planning and cultural managers, theme park managers, film animation comic drama company operation, producer, auction house or gallery management, art galleries, museums and cultural departments management.
2. Marketing direction: cultural product marketing.
3. Consultation direction: cultural planning consultation, art psychotherapist.
4. Cultural exchange category: international cultural exchange center, cross-cultural communication manager and cultural exchange manager.
Other institutions:
Seoul national university comprehensive college-public performing arts, art management
Art College of Central University-Art Management (Art Management, Cultural Information, Museums, Art Gallery)
Korea foreign studies university comprehensive college-cultural information
Qingxi university comprehensive college-art management
Jianguo university general college-cultural information
Dongguk university University of Culture and Arts-Art Management (Public Performing Arts Management, Plastic Arts Management)
Hony University College-cultural industry management
Minzu university of China general college-cultural art Xue
Cultural industry management major is a new major. Let me show you a deeper understanding. Welcome to read!