According to the current employment environment and psychological analysis of college students, the employment difficulties of college students mainly include the following three reasons:

First, the contradiction between supply and demand in the employment market for college students.

Since? From 65438 to 0973, after Martin Trow, an American scholar, put forward the theory of popularization of higher education, countries all over the world set off a movement of popularization of higher education, which represented the development trend and tide of modern higher education. The enrollment expansion of colleges and universities in China is also an inevitable trend of the popularization of higher education.

Driven by the policy of enrollment expansion, China's higher education has developed rapidly, with the gross enrollment rate rising from 199 to 10.6% in 2008, and China's higher education has entered the stage of popularization. Although the expansion of enrollment in colleges and universities has not increased the total labor force, it has changed the labor structure. In this way, the growth rate of college graduates, that is, high-level talents, far exceeds the growth rate of China's economy. The non-leaping nature of economic development determines the relative stability of his demand for high-level talents.

In addition, China's urbanization rate is low, and the number of new jobs in society is limited, so it is difficult for colleges and universities to bear such a huge employment group in a short time.

The speed of economic growth has a fundamental impact on the employment of college students. Due to the intensification of global economic integration, the pattern of global economic interdependence has been formed. The industrial structure must adapt to the trend of upgrading and optimization, so the employment situation of graduates is more dependent on economic development. The adjustment and change of industrial structure also put forward higher requirements for the professional structure of graduates, and the long-standing structural imbalance in the employment situation of graduates is magnified.

The employment difficulties of college graduates are inseparable from the grim overall employment situation in China. At present, the global economic recession has led to a decline in the national economic growth rate, which further restricts the ability of society to absorb labor. At this time, enterprises generally implement conservative development strategies and tight financial strategies to reduce the number of employees. The final result is that both the structure and the total number of college students are in excess of demand.

Second, structural contradictions are prominent.

"Difficult employment" is not an absolute oversupply, but a staged social phenomenon caused by prominent structural contradictions in employment. First, the majors and courses in colleges and universities are out of touch with the rapidly changing market demand. Second, the talent structure is unbalanced and the contradiction between supply and demand is increasing. The students trained by colleges and universities are not compound and practical talents urgently needed by enterprises, and lack extensive knowledge and practical ability to adapt to society.

60% of the enterprises surveyed reported that the application rate of practical knowledge of recent college students was less than 40%, and most students showed that what they had learned could not be transformed into their practical ability. Third, regional structural contradictions. College graduates are willing to work in developed coastal provinces and cities, not at the grassroots level.

In some big cities in China, employment difficulties are very common. On the contrary, there are a large number of job vacancies in the economically underdeveloped western regions and urban and rural areas. This regional difference in talent distribution is not conducive to the long-term economic development of China and the macro-control of the national economy by the state.

Third, the personal factors of college students

First of all, lack of preparation and vague career. Many college students are still indifferent to career planning. They often don't have a comprehensive, objective and reasonable position on their career ideal, career choice, career development goal, career development direction and path, and their value and position in the talent market and career field, so it is difficult to determine the corresponding position of their career development.

According to the survey of a university in our province, 7 1.4% of the graduates started their career planning from the third and fourth grades. At present, college students have lost some employment opportunities because of their blindness in employment, inadequate self-preparation and career planning, and vague understanding of the workplace. Secondly, the mentality of choosing a job is immature. When choosing a job, college students demand too much about salary, location and personal development opportunities, while college students have no work experience, which is contrary to the actual needs of employers.

Some students have wrong employment concepts, such as: "I would rather go abroad with a halo than be a clerk in China", "I would rather be a clerk in a foreign company than a backbone in a small and medium-sized enterprise" and "It is better to start a business than to get a job". Third, the comprehensive quality of college students needs to be improved.