First, sales communication skills course.

The course of sales communication skills is customized for the lack of business skills of business personnel in the early stage of sales, and the training content in this area is the most in the market. The basic routines are mostly oral training in sales communication, customer objection handling skills and demand mining. Of course, there will be some differences in different industries.

In fact, the training of sales communication skills course can be customized according to the needs of employee management training, and case analysis of cases in enterprises can inspire teaching, so that the training will be more targeted and effective.

Second, customer psychology and behavior analysis course.

As for the salesperson of that English training institution, I want to say that if she understands the customer psychology, the result of communication may be another situation.

A truly confident salesperson must know the most direct answer to customers, "yes" or "no". The weakness of human nature is that many times we can't refuse others firmly and directly, so even if the customer finds a good excuse to refuse you, don't take it as a signal of refusal, insist on saying "no" from the customer's mouth, or continue to ask.