Master the basic theory, professional knowledge and practical skills of visual design, have strong design expression ability and innovative thinking ability, and have professionals engaged in market research, media planning, advertising design, brand promotion, packaging design, book design, web design and image editing. Graduates can work in packaging and printing companies, advertising companies, decoration companies, film and television animation companies, press and publication, media and other enterprises and institutions.

Main courses: design sketch, design color, graphic creativity, layout design, advertising design, packaging design, CI design, book design, web design and website construction, digital image editing, etc.